J/LA is focused on the art of planning and projecting ideas and experiences into visual conceptual work for editorial, branding, marketing collateral, proposal covers, and various print and online communications. Constant exploration is key before and during the design process. J/LA generates ideas focused on design principles to drive concept discovery which fuels innovation and growth of new ideas. Design thinking and research is the core of effective development to capture the clients vision. A vision provides direction and a road map into the future, it describes the type of organizations that you want to become and how it’s unique, it creates purpose and identity. My multi-faceted passion for creativity and what’s possible drive my commitment towards bringing to life the vision of an organization. I’m empowered to work autonomously and within a team in ensuring the organization aesthetic evokes its scope, ambition, and brand ethos.

  1. I enjoy leading and advocating for smart, visionary design from concept to delivery

  2. I take pride in ownership by managing the editorial process and version control, while providing
    copy-editing support as needed.

  3. I’m no stranger to distilling complex data and text heavy source material into clean and impactful
    data visualization based on clients goals.

Advocates best practices in print and web design and continues to learn and stay current with technological advancements.

I have the inherent power to craft beautiful brand experiences and I want to continue to do so in service to you. I look forward to meeting you to discuss any upcoming opportunity on your team, and I thank you in advance for your consideration.


Jenny Louise Armstrong

British Born Expat. I have lived in 6 countries and 4 U.S. States. I now reside in Lake Worth Beach, Florida

Permanent Resident | Green card holder